Michelle Lemay

Michelle Lemay

Digital Analytics Consultant

She/Her

Michelle has been architecting digital analytics solutions since 2008. Her career has focused on retail ecommerce and media digital analytics. She was most recently Senior Manager of Digital Analytics at Loblaw Digital, and now runs her own digital analytics consultancy, Imaginary Numbers. Michelle is most passionate about teaching analytics as a vividly creative field, where numbers thrive in images and stories.